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LinkedIn InMail Best Practices

InMails are not only great for the sender, but the recipient too. will protect the recipient’s contact information from the sender and give the recipient three options for responding: “Interested,” “Maybe later,” or “Not interested” along with the option to further customize the response.


Now, let’s look at writing and sending an InMail. Toggle over to your Navigator account by hovering over your profile picture in the top right corner of your screen and click on “Go to Sales Navigator.”


Before sending an InMail, always review the person’s entire LinkedIn profile. You never know what new information you may learn about them. LinkedIn also recommends considering the following:


There are six pre-set categories to choose from: Consulting offer, Expertise request, Business Deal, Get back in touch, New venture, and Reference Request.


LinkedIn is constantly giving us various ways to reach out to people within our networks: Invitations, direct messages via the inbox, direct messages via similar Groups, and InMail messages. The LinkedIn InMail feature gives you the opportunity to private message someone with whom you are not connected. InMails are available to members who have a Premium account. This step-by-step tutorial will guide you on best practices for responding to and writing LinkedIn InMails.



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