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. So they must be doing something right, right? No! Money isn’t everything! But in marketing, it kind of is? I’ve always said you want to follow the money and right now – advertisers are spending on Pinterest.
Millennials are all about appearances, thus Pinterest is a natural outlet in maintaining an image. Further, if we pin it, we actually may buy it. According to
their #1 growing demographic was males. However, it doesn’t look that way in actuality. It’s widely known women hold the majority of spending power, but we can’t disregard the boys completely. Men are a very tough demographic to reach and Pinterest has yet to make a strong appeal to men. It’s my opinion that for this platform to overcome the current social media giants, the boys also need a place to play.
Posted by Anna Feagan |
Pinterest Marketing · Social Media Marketing · Social Networks
Posted by Anna Feagan | Pinterest Marketing · Social Media Marketing · Social Networks