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12 Lessons from Running 512 A/B Tests in One Year

12 Lessons from Running 512 A/B Tests in One Year By Ayat Shukairy A/B Testing, Conversion Optimization 2016 was a bold year for Invesp. It was a year of amazing successes. But, also, of rough failures. I have always believed that you must be willing to embrace failure if you are looking to achieve big wins. While embracing failure applies …

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How Much Does It Really Cost to Build a WordPress Website?

How Much Does It Really Cost to Build a WordPress Website? http://ift.tt/2nZEoEt One of the questions we often get asked is: how much does it cost to build a WordPress website? While the core WordPress software is free, the cost of a WordPress site depends entirely on your budget and goals. In this article, we will break it all down …

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Why Is Choosing a Web Designer So Important?

Why Is Choosing a Web Designer So Important? Startup owners have a big responsibility because they are forced to make decisions that will impact their new business. Making the wrong decisions during the development of the startup could ruin the new company before it ever has a chance to get underway. Probably one the biggest decisions that a startup owner …

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The 30 Marketing Terms You Need to Know as a Web Designer

The 30 Marketing Terms You Need to Know as a Web Designer http://ift.tt/2lPfV6v Although your job is to create high-quality designs for the web, your contribution is incredibly important to the marketing process. By taking time to brush up on common marketing terms, you’ll gain a better understanding of your work within the larger context of marketing. As a bonus, …

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HTTPS Pages on Front Page of Google Could Reach 50% by June 2017 by @MattGSouthern

HTTPS Pages on Front Page of Google Could Reach 50% by June 2017 by @MattGSouthern http://ift.tt/2lfEI0H Dr. Pete Meyers from Moz revealed that HTTPs pages on the front page of Google search results could reach 50% by late May/early June 2017. Since Google announced it would be giving a small rankings boost to HTTPS sites, the amount of HTTPS pages …

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Which redirect should I use?

Which redirect should I use? http://ift.tt/2lOsOOU As an SEO or site owner, you are bound to run into redirects. Whenever you delete a page, change your URL structure or switch to a new domain, you are going to have to redirect your URLs. You have to tell search engine robots that there has been a change in your URLs and …

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Timeline: What to Do When Your Blog Goes Down

Timeline: What to Do When Your Blog Goes Down When your website or blog goes down it can be pretty frustrating while also having consequences over the short and long term. Yuck. And while it is not the end of the world, it can be a little bit scary if you rely on your blog for an income. When a …

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Analysis: What Links Appear in the Web’s Best Navigation Bars?

Analysis: What Links Appear in the Web’s Best Navigation Bars? One of the first things you do upon starting a new blog is create a navigation bar or menu. But what links should go in there? And, more importantly, do some links outperform others? I have spent a bit of time playing around with this myself and have been quite …

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Tips For Getting Started With Web Marketing

There’s little doubt Web marketing is the best way to gain additional exposure for any business. The secrets to success are obtaining adequate training to learn about available strategies; how they work; and how to interconnect them to maximize online exposure. Implementing Web marketing strategies can be puzzling. There are dozens of options and tactics which make it difficult to …

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The “Above the Fold” Myth Debunked

The “Above the Fold” Myth Debunked Have you ever found yourself saying: “I just need this above the fold so it will be more visible”? Well, we’ve all been in this situation, but things have changed since 1994 when people were not that used to scroll. Even if everyone is not willing to admit this, people have learned how to …

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