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LinkedIn Hacks

The Best Times to Publish on LinkedIn

The Best Times to Publish on LinkedIn http://ift.tt/2n7Ccuw My company set up a new social media strategy at the beginning of the year. Indeed, we felt that our previous configuration no longer corresponded to our new business ambitions and wanted to bring more freshness to our networks. 6 QUESTIONS TO REVIEW OUR SOCIAL MEDIA STRATEGY To do this, we asked …

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LinkedIn Changed How They Feature Posts and Forgot to Tell Anyone

LinkedIn Changed How They Feature Posts and Forgot to Tell Anyone Are you writing articles on LinkedIn? If you’re not, you are missing out on a huge opportunity to reach and influence your target market, develop your personal brand, and generate new business opportunities. With 467 million global users, LinkedIn is a massive global business network that you should be …

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8 Advanced LinkedIn Tactics to Stay Ahead of the Game

8 Advanced LinkedIn Tactics to Stay Ahead of the Game http://ift.tt/2mMm850 Mastering the ins and outs of LinkedIn for business isn’t easy. It means going beyond the basics and picking up on the newest and most useful tricks to better engage your audience, find prospects, and build relationships with other professionals. Even if you’ve been on LinkedIn for awhile, this …

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Why Do I Need a Custom LinkedIn URL?

Why Do I Need a Custom LinkedIn URL? LinkedIn has undergone a number of changes as of late. For proof of this, you needn’t look any further than the layout change that started to roll out last month. With said layout change, LinkedIn will become a more functional website, not only drawing in new users but ensuring that preexisting users …

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5 LinkedIn Useful Tips for New Users

5 LinkedIn Useful Tips for New Users Today is the 14th year since LinkedIn was launched.  It’s hard to believe that today (December 14, 2016) it’s almost a decade and a half since this social media platform for professionals was conceived. LinkedIn was founded on December 14, 2002, with the purpose of allowing industry leaders, employees, and professionals, in general, to …

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LinkedIn InMail Best Practices

InMails are not only great for the sender, but the recipient too. #LinkedIn will protect the recipient’s contact information from the sender and give the recipient three options for responding: “Interested,” “Maybe later,” or “Not interested” along with the option to further customize the response.   Now, let’s look at writing and sending an InMail. Toggle over to your #Sales …

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3 Qualities to Look for in a Social Media Influencer

Of course, a seemingly endless supply of influencers can be found across popular social platforms like #Instagram, #Snapchat, #Twitter and Vine. But your task to be choosy: Here are three qualities to look for as you identify potential influencers to help market your brand.   Looking solely at follower count is a common mistake that leads to a poorly performing influencer #marketing …

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Are You Making the Number 1 Mistake Networking Face to Face and on LinkedIn?

The number one mistake we often make is trying to sell to the person in front of us. What do I mean by that? Well imagine you’re at a networking event or on LinkedIn – you try to sell to the person in front of you and by doing so you often sabotage your chances of success before you have …

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How To Set Goals For A Killer B2B Social Media Campaign

Marketers must clarify what they’re aiming to achieve with B2B social media campaigns, especially given the stubborn status of social media as a younger, relatively untested type of marketing. Setting specific goals will help illustrate the conversions and ROI that can come directly from involvement in social networks, as well as help set solid expectations for future social media ventures. …

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5 Social Media & Digital Marketing “Must Haves” for 2016

In this Part One, I recommend concentrating on and implementing the following “Must Have” tactics in 2016 to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business. Note that these tactics apply across the board for both large and small businesses, in both B2C AND B2B, as all people are “consumers”; this …

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