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3 Quick Tips To Increase Inbound Traffic To Your Website

3 Quick Tips To Increase Inbound Traffic To Your Website http://ift.tt/2C9BNzx Website traffic plays a major role in your company’s success. Naturally, more visitors means more conversions, regardless of your current conversion rate. If you’re not dedicating time and effort towards turning your brand into an authority in the niche, you’re missing out. What you need is to divert at …

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3 Trends That Will Shape Your Marketing Efforts in 2018

3 Trends That Will Shape Your Marketing Efforts in 2018 http://ift.tt/2B2PL8w As 2017 draws to a close, it’s time to reflect on how well your marketing initiatives performed this year. In that context, we can all name some huge trends that we expected to explode — but simply didn’t. Take Snapchat: Widely expected to be the forerunner in social media and …

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Here’s How The Next Big Thing Really Happens

Here’s How The Next Big Thing Really Happens http://ift.tt/2A9LhJV It often seems easy to know when the next big thing is upon us. Someone like Steve Jobs or Elon Musk stands on stage and tells us what they are planning to launch. The business press gets excited, pundits swoon and a thousand imitators are created. Before long an ecosystem develops …

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The Biggest Content Trends in 2018, According to 11 Experts

The Biggest Content Trends in 2018, According to 11 Experts http://ift.tt/2AK43Z6 Marketing moves fast, and working in this industry means you’ve got to get comfortable with change. At the drop of a hat, new marketing tools can change how we create and distribute our messaging, emerging technologies change how we track ROI, and trends can impact our decision-making processes. Earlier this year, …

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This Common Speaking Habit Is Draining All Your Negotiating Power

This Common Speaking Habit Is Draining All Your Negotiating Power http://ift.tt/2zcgbo2 “John – we are receiving some feedback about the  team and their presentation style. In particular we get comments about the inflection of their voice going up at the end. Can you work on this with folks on the team?” Uncertain Language vs. Command Language This is something I see …

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10 ways to generate links with online influencers

10 ways to generate links with online influencers http://ift.tt/2l2x4uW You may be thinking that no one wants to share your content, but the opposite is actually true: Because they post so often, online influencers are always looking for interesting content to share. All you have to do it research, create and position the right content opportunities to influencers so they …

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22 Years Ago, Steve Jobs Said 1 Thing Separates People Who Achieve From Those Who Only Dream

22 Years Ago, Steve Jobs Said 1 Thing Separates People Who Achieve From Those Who Only Dream http://ift.tt/2zcm7NJ Steve Jobs set extremely high expectations. He challenged other people to work harder, work longer, and do more — sometimes more than they thought was possible. Jobs was… well, let’s just say that Steve Jobs was demanding. But he also believed in the power of asking. …

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How Links in Headers, Footers, Content, and Navigation Can Impact SEO – Whiteboard Friday

How Links in Headers, Footers, Content, and Navigation Can Impact SEO – Whiteboard Friday http://ift.tt/2yCCArp Posted by randfish Which link is more valuable: the one in your nav, or the one in the content of your page? Now, how about if one of those in-content links is an image, and one is text? Not all links are created equal, and …

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2 Advanced Strategies to Convert Affiliate Traffic to Sales

2 Advanced Strategies to Convert Affiliate Traffic to Sales http://ift.tt/2yv7JQi   Yesterday at the Type A Parent conference someone asked me to write down my response to “what tips do you have to convert affiliate sales?”.  Here is the basic principal behind the strategies I shared.  It is something that is very easy to do, but is also rarely done. …

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Why Do Some People Spend $1,200 on Handbags?

Why Do Some People Spend $1,200 on Handbags? http://ift.tt/2hNLBcW Copywriting: Why Do Some People Spend $1,200 on Handbags? One of my first marketing lessons came when I was 18 years ago. I was working at a gas station and one of my co-workers came in with a brand new handbag. Everyone was making a big deal out of it because …

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