Refugees arrive without backpacks, so these women found a way to make them — from boats. https://t.co/jSaxE2Xx4X pic.twitter.com/Ko78ZNmqdc— Upworthy (@Upworthy) March 9, 2016
When people ask me what is more difficult, writing a blog post or writing a tweet, I always answer hands down a tweet! “But this makes no sense, a tweet is only a few characters long!” is the reaction I get most of the times.
And this is exactly why crafting content for Twitter is so damn hard. Unlike any other form of content a tweet, at least for now, allows for a very limited space to convey your message.
On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.
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