Recent Posts

February, 2018

  • 5 February

    7 Deadly Social Marketing Trends for 2018

    7 Deadly Social Marketing Trends for 2018 http://ift.tt/2nDT2Dm Predicting the future can be hard. In 2001, Stanley Kubrick imagined a future with space stations and a moon base, where video calls still needed to be made in a phone booth. Predicting the future of social media is a little easier, especially when you’re only looking a little bit ahead, based …

    Read More »
  • 5 February

    How to Be Efficient: 7 Science-Backed Ways to Build Speed as a Habit

    How to Be Efficient: 7 Science-Backed Ways to Build Speed as a Habit http://ift.tt/2E1m76e   My college roommate was the fastest writer I’ve ever met. If he had a 10 page paper due at 9 AM on a Thursday, he would start writing it at 6 AM … that day. And the craziest part of all was that he always …

    Read More »
  • 5 February

    234: How to Relaunch Your Blog After It Becomes Dormant

    234: How to Relaunch Your Blog After It Becomes Dormant http://ift.tt/2E1UkCw How to Relaunch a Dormant Blog In today’s episode, I want to answer a question I get regularly from listeners: How do you relaunch a blog that has died or become dormant? I want to talk you through two scenarios for relaunching a blog, and give you 11 things to …

    Read More »

January, 2018

  • 14 January

    The 5 Most Effective SEO Tactics Right Now by @LWilson1980

    The 5 Most Effective SEO Tactics Right Now by @LWilson1980 http://ift.tt/2Dqiz9V There are thousands of tactics that can be deployed as part of a tailored SEO strategy. In this post, I will share five SEO tactics that are working most effectively for me – and that you can start implementing today. I have looked to avoid any overly covered tactics …

    Read More »
  • 12 January

    6 Top Tools to Transform Your Content Marketing in 2018

    6 Top Tools to Transform Your Content Marketing in 2018 http://ift.tt/2mnmjlb Last year pretty much blew by. But, in 2018, you have an opportunity to start fresh, using new marketing strategies and proven tactical tools. What worked in 2017? What didn’t? What must be changed to increase traffic, leads, revenue and, of course, value? Related: 4 Trends That Will Shape (or Continue to Shape) …

    Read More »
  • 12 January

    8 Actionable Instagram Marketing Tips

    8 Actionable Instagram Marketing Tips http://ift.tt/2mks16r This story originally appeared on Buffer At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured and …

    Read More »
  • 12 January

    The 3-Step Formula for Successful Facebook Video Ads

    The 3-Step Formula for Successful Facebook Video Ads http://ift.tt/2Dg1PSJ The following excerpt is from Perry Marshall, Keith Krance and Thomas Meloche’s book Ultimate Guide to Facebook Advertising. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound When we create Facebook video ads for clients, we follow this three-step formula: 1. Stop the scroll This goal is …

    Read More »
  • 12 January

    9 Mobile Marketing Trends You Need to Know for 2018

    9 Mobile Marketing Trends You Need to Know for 2018 http://ift.tt/2CWJjB8 This story originally appeared on Bizness Apps According to trend watchers, the message for businesses and marketers this year is: go mobile or go home. The focus of 2018 will be to cater to the exponential growth of consumers who now use smart phones and/or tablets as their first …

    Read More »
  • 12 January

    15 Tips for Writing Killer Sales Copy

    15 Tips for Writing Killer Sales Copy http://ift.tt/2AIqQ6c In business, there are few things that can guarantee your success as much as a persuasive sales letter. It can make all the difference between success and failure. Seriously. They do. And if you’re among the very small minority in this world of copywriters who can write highly persuasive sales copy, you’re …

    Read More »
  • 12 January

    7 Dreadful Marketing Mistakes to Avoid in 2018

    7 Dreadful Marketing Mistakes to Avoid in 2018 http://ift.tt/2D8QWo0 The marketing landscape is more diverse than ever before, with marketing strategies spanning multiple channels. To stay relevant, you must conduct marketing audits from time to time. With so many tasks to execute, you might be walking a fine line and making a few (or several) blunders. At Betaout, we’ve learned that these …

    Read More »
  • 12 January

    Is Your Company Viewed Positively? It Matters to Employees

    Is Your Company Viewed Positively? It Matters to Employees http://ift.tt/2mvEGVg Have you ever dated someone who you thought was a great catch, and then all of your friends and family members told you that they didn’t like him or her? Even if you thought this person was the one, you started to have doubts and reservations about them. The same …

    Read More »
  • 12 January

    How to Write Strong Subject Lines That Will Get Your Emails Read

    How to Write Strong Subject Lines That Will Get Your Emails Read http://ift.tt/2qZ3Yja It’s easy to get lost in our inboxes. How many times have you been in the middle of responding to one email when another, seemingly more urgent, one comes in? Or how many times have you filed away an email to handle it later, only to find …

    Read More »
  • 5 January

    How to Optimize Your Google My Business Listing

    How to Optimize Your Google My Business Listing http://ift.tt/2AaS4C8 Posted by sherrybonelli An important first step in any local SEO strategy is to claim and verify your local business’ Google My Business (GMB) listing. Getting on Google My Business can increase your chances of showing up in Google’s Local Pack, Local Finder, Google Maps, and organic rankings in general. Qualifying …

    Read More »
  • 5 January

    9 Bad SEO Habits to Leave in 2017 by @mindyweinstein

    9 Bad SEO Habits to Leave in 2017 by @mindyweinstein http://ift.tt/2qqAxXc As we enter 2018, it’s time to say goodbye to some old SEO habits. These are SEO tactics that just plain don’t work, or even worse, can get a website penalized. Below is a list of the top nine habits that need to be kicked to the curb. 1. …

    Read More »
  • 5 January

    Don’t make your focus keywords too long

    Don’t make your focus keywords too long http://ift.tt/2CrxTC4 It can be a great strategy to focus on long tail keywords. But don’t go overboard there. Trying to rank for very long keyphrases usually makes your text a terrible read. Why is that? And what should be your strategy for those long keywords? Let me tell you all about long focus …

    Read More »